Product Specifications

Energy Efficiency Class A


Refrigerant R134a


Refrigerant R600a

Product Features

Flexible Temperature Control

· Supports flexible temperature adjustment to accurately meet diverse usage needs.


Convenient Storage

· Equipped with a large-capacity detachable basket, offering flexible storage space for easier access to items.


Efficient Defrosting

· Features a defrosting and drainage structure to promptly discharge defrosted water, maintaining a dry internal environment.


User-Friendly Design

· Comes with a lid handle for smooth and effortless opening/closing operations.


Safety Protection

· Equipped with a locking device to add a safety guarantee for stored items.


Status Visualization

· Fitted with a power indicator light, making the device's operating status clearly visible.


Wide Voltage Adaptation

· ·Supports low-voltage startup within 167V-265V, adapting to different voltage scenarios for stable and reliable use.

Optional Components

· LED light


· External condenser


· Compressor fan


· Baskets and dividers


Net weight / Gross weight (kg)

· 33 / 37


Product dimensions (mm)

· 960 × 560 × 850


Packaging dimensions (mm)

· 1010 × 570 × 880

Market prospects of product applications

Market size and growth

· In 2024, the total output of freezers in China reached 27.615 million units, a year-on-year increase of 13.3%. Among them, commercial freezers accounted for about 38% (approximately 10.49 million units), and retail sales accounted for 58% of the overall freezer market (9.5 billion yuan), with a growth rate higher than that of the household market.


· The chain operation of catering industry, the expansion of convenience stores and the development of fresh food e-commerce are the core driving factors, and the demand for freezer display and preservation in commercial stores continues to rise.

Demand and characteristics of segmented markets

Differences in scenario demands

Convenience stores / Supermarkets

· Large-capacity, multi-temperature zone, and energy-saving freezers are the mainstay. Haier's frost-free vertical freezers account for 61% of the market share in this scenario, with the purchase volume per store increasing by 18% year-on-year.


Catering / Bakery stores

· With precise temperature control and antibacterial functions, Casarte's high-end models have a penetration rate of over 35% in bakeries, and transparent glass door freezers account for 73%.


Fresh fruit and vegetable stores

· Horizontal freezers account for 89% of the market. TCL's economy models (≤200L) hold a 55% market share due to their cost performance.


Beverage shops / Milk tea shops

· The sales volume of mini display cabinets has surged by 41%. Bear Electric's retro models account for 32% of online channels, and the unit price of customized models for brands such as Starbucks exceeds 25,000 yuan.

Regional market distribution

East China / South China

· They account for 52% of the national commercial freezer sales. In cities like Shanghai and Shenzhen, the number of freezers configured per store reaches 3-5 units, and Haier's IoT freezers have a 48% coverage rate among chain brands.


Central and Western China

· In cities such as Chengdu and Zhengzhou, sales volume has increased by 28%, and SNOWSEA's small freezers (≤300L) account for 38% of the market share.

Product customer profile

Core scenarios

· Community supermarkets / convenience stores: They require large-capacity storage and energy-saving designs. The BD-208 model, with a 960L capacity and low-voltage startup function, is suitable for township and community scenarios.


· Fresh fruit and vegetable stores: Moisturizing and fresh-keeping, defrosting and drainage functions meet the needs of food storage, and detachable baskets improve sorting efficiency.


· Beverage / bakery shops: Optional LED lights and sliding glass can enhance the display effect of products, making them suitable for businesses that value appearance, such as milk tea shops and cake shops.